FILLERUP Marketing Consulting

Helping small businesses stand OUT!

About Us

At Fillerup Marketing Consulting, we specialize in building brands that not only stand out—but stand for something. Founded by Natalie Fillerup, our studio blends strategic insight with creative execution to help individuals and businesses grow with purpose and clarity.We bring together a unique mix of expertise across six core disciplines:

- Brand Management

We craft and maintain strong brand identities that resonate. From defining your brand voice to aligning your personal and professional presence, we help you create meaning and differentiation in a crowded market.

- Social Media & Digital Marketing

We turn scrolls into engagement. Our team develops platform-specific strategies—especially for Instagram and Facebook—to grow your audience, boost interaction, and run high-impact campaigns like giveaways and content series.

- Marketing Strategy

We don’t just market—we map. Using frameworks like the 5-Cs:
- Company
- Customers
- Collaborators
- Competitors
- Climate/Context
We analyze your market, identify growth opportunities, and build actionable marketing plans that align with your goals.

- Content & Influencer Collaboration

We tell stories that stick. Whether it’s showcasing an artist’s portfolio or partnering with influencers, we create content that connects emotionally and drives visibility.

- Marketing Analytics

We believe in data with direction. From engagement rates to conversion metrics, we track what matters and use insights to refine your strategy and maximize ROI.

- Visual Branding & Creative Direction

We make your brand look as good as it feels. From social media aesthetics to cohesive visual storytelling, we ensure every touchpoint reflects your identity with clarity and creativity.

Let’s Build Your Brand Together

Ready to elevate your brand?

Whether you're an artist, entrepreneur, or small business, I’ll help you craft a strategy that connects and converts.For inquiries contact:
Natalie Fillerup
[email protected]

Past Projects

OFF SEASON BRAND PLAN

OFF SEASON offers high-quality, stylish, unique, and officially licensed NFL Apparel. Our Brand Plan is to increase brand awareness and sales by heavily focusing on the upcoming NFL season 2025-2026 to communicate our value proposition to our target customers through increasing advertising during NFL games, the number of teams and players our stylish puffer outerwear showcases, and enhancing engagement with fans through social media.

DRIVE RENTALS B2B Marketing Pitch

DRIVE RENTALS is a peer-to-peer car-sharing platform that enables travelers to turn airport parking into passive income by allowing users to rent out their idle cars directly from airport lots. This creates a win-win situation, providing affordable rentals for incoming travelers while allowing car owners to earn extra cash. Our addressable market is $37.6B, primarily driven by Corporate & Business Travelers (Corporate Journeymen, $15B) and Leisure Travelers (Passport Pals, $14B)- together they account for over 75% of our TAM. Through cost-effective airport partnerships and influencer marketing, such as MomTok, we anticipate a steady revenue increase with a projected four-year CAGR of 165.9% ($1M to $50M). Revenue is expected to be skewed towards family travelers (Together Trekkers) at 50%, 30% from Passport Pals, and 20% from Corporate Journeymen.

Contact Us

Let’s build something incredible together.